When it comes to a business’s reputation, professionalism is fundamental. Simply appearing sloppy and amateurish with regard to spelling and grammar can damage how the public perceives your organisation. A council in England has discovered just how important proofreading services are, after a blunder left the local authority red-faced.
A road sign in a suburb in Leeds that was misspelled attracted the attention of the national press after local residents reported the mistake. Inhabitants on Pudsey Road in the town were left puzzled when a sign was erected on the roundabout naming the place ‘Pudesy’. It was only after media reports were published that the council corrected the fault, eight months later.
Residents who lived in the area around the junction were astounded and embarrassed at the gaffe. The town lends its name to the BBC’s famous Children in Need mascot Pudsey Bear, so there were plenty of laughs at the wrong spelling of such a well-known word. But such an obvious mistake on a massive road sign could have easily been noted by expert editing services.
Leeds City Council has now finally corrected the sign after being contacted by the Yorkshire Evening Post. A spokesman admitted that there was an error made by the sign manufacturer but that they were made aware of it and had put it right. However, they didn’t explain why no one had checked the spelling before the sign went up. The professionals at Oxbridge Editing thoroughly examine all copy to ensure that it is error-free and all typographical mistakes are eliminated. The specialists offer an invaluable proofreading service if you need help with spelling, grammar and punctuation as well as the general layout of your work. So don’t tarnish your reputation by printing a slipup, contact Oxbridge Editing today.